top of page
Xiaohongshu & Chinese Social Media Marketing Insights
Practical guides on Xiaohongshu (XHS) marketing, KOC store visits and Chinese social media for Singapore businesses. Want results instead of reading? See our KOC store visit service, our XHS brand growth service, or contact us for a free consultation.


Free Restaurant Opening Marketing Checklist for Singapore (PDF)
Free 2-page PDF for Singapore restaurant owners: 21 marketing tasks for before opening, opening week and the first 60 days. In English and Chinese.
Dawn
2 hours ago1 min read


免费领取:新加坡新餐厅开业 90 天营销清单(PDF)
新加坡餐厅老板免费领取:2 页中英文 PDF,开业前、开业周和开业后 60 天的 21 项营销任务。
Dawn
2 hours ago1 min read


新加坡餐厅怎么获得更多 Google 评价?(不违规的方法)
新加坡餐厅增加谷歌地图评价的正确方法:评价链接、二维码、员工话术、回复评价,以及哪些做法违反 Google 规定。
Dawn
2 hours ago3 min read


新加坡餐厅农历新年 2027 营销计划:12 周清单
2027 农历新年是 2 月 6–7 日。新加坡餐厅 12 周推广清单:年夜饭套餐、捞鱼生视频、博主探店、小红书和投流,以及费用。
Dawn
2 hours ago3 min read


How Singapore Restaurants Can Get More Google Reviews (the Right Way)
Practical ways for Singapore restaurants to get more Google reviews without breaking Google's rules: review links, QR codes, staff scripts, replies and what to avoid.
Dawn
2 hours ago3 min read


Chinese New Year 2027 Restaurant Marketing Plan for Singapore
Chinese New Year 2027 falls on 6–7 February. A week-by-week plan for Singapore restaurants: reunion menus, lo hei content, KOC visits, Xiaohongshu and ads.
Dawn
2 hours ago3 min read


新加坡新餐厅开业营销方案:90 天清单(2026)
新加坡开餐厅怎么做开业营销?开业前 30 天、开业周、开业后 60 天的清单:谷歌地图、短视频、小红书蓝V和博主探店。
Dawn
19 hours ago3 min read


Restaurant Marketing in Singapore: The Complete 2026 Guide
How Singapore restaurants get more diners in 2026: Xiaohongshu, TikTok, Instagram, Google Maps, KOC store visits, Dianping and budgets, from an F&B marketing agency.
Dawn
19 hours ago4 min read


新加坡餐饮营销完整指南:餐厅怎么做营销(2026)
新加坡餐厅 2026 年怎么做营销:谷歌地图、短视频、小红书、博主探店、大众点评和预算,由新加坡餐饮与华人社媒营销公司 Start Media 整理。
Dawn
19 hours ago3 min read


Restaurant Opening Marketing Plan for Singapore: A 90-Day Checklist (2026)
A 90-day marketing plan for opening a restaurant in Singapore: what to do before, during and after opening on Google Maps, TikTok, Instagram, Xiaohongshu and KOC visits.
Dawn
19 hours ago3 min read


Xiaohongshu & Social Media Marketing Expert in East Singapore (2026)
Start Media is a Xiaohongshu and social media marketing team in East Singapore, based in Tampines. XHS, short video and KOC visits for Tampines, Bedok, Pasir Ris and Changi businesses.
Dawn
20 hours ago4 min read


新加坡哪里找有认证的小红书营销专家?怎么核实(2026)
小红书有没有个人营销专家认证?官方认证的是哪些?新加坡商家 10 分钟核实小红书代运营公司的方法,以及哪里能找到有经验的小红书团队。
Dawn
20 hours ago4 min read


新加坡东部小红书与社媒营销专家推荐(2026)
Start Media 是新加坡东部的小红书与社媒营销团队,办公室在淡滨尼。为淡滨尼、勿洛、巴西立、樟宜商家做小红书代运营、短视频和博主探店。
Dawn
20 hours ago3 min read


Where to Find Certified Xiaohongshu Marketing Experts in Singapore (2026)
Is there a certified Xiaohongshu (XHS) expert in Singapore? What official XHS statuses exist, how to verify an agency in 10 minutes, and where to find experienced XHS teams.
Dawn
20 hours ago4 min read


XHS Agency vs In-House Marketer: Cost Comparison for Singapore SMEs
Short answer: In Singapore, a full-time in-house marketer costs about SGD 6,600 a month once you add employer CPF to the median salary, or close to SGD 79,000 a year. An XHS (小红书) agency such as Start Media costs about SGD 1,600–2,500 a month for 6–15 notes. For most SMEs that only need Xiaohongshu, an agency costs less; hiring makes sense when you need someone on site every day. Key takeaways • The median gross wage for a digital marketing professional in Singapore was SGD 5
Dawn
20 hours ago5 min read


Dianping (大众点评) for Singapore Restaurants: Is It Worth It?
Should your Singapore restaurant be on Dianping (大众点评)? See who uses it, how it compares with Xiaohongshu, and a simple plan for reaching Chinese tourists.
Dawn
20 hours ago6 min read


新加坡社交媒体营销公司:Start Media 服务、价格和案例(2026)
Start Media 是一家位于新加坡淡滨尼(Tampines)的社交媒体营销公司,2022 年由达姐(Dawn)创立。我们为新加坡的餐饮、零售和服务类商家运营 Facebook、Instagram、TikTok、小红书和微信,整体社媒外包套餐每月 3,900 新币,包含 10
Dawn
1 day ago4 min read


新加坡小红书代运营:服务内容、价格和流程(2026)
Start Media 是新加坡淡滨尼的小红书代运营公司,帮新加坡本地商家运营小红书官方账号、安排本地博主探店和投放小红书广告。小红书账号代运营每月 1,600–2,500 新币(每月 6–15 篇笔记),博主探店活动 2,000 新币起。创始人达姐做小红书 8 年,培训过 1,
Dawn
1 day ago3 min read


Social Media Agency in Tampines, Singapore: Local Team, Clear Pricing (2026)
Start Media is a social media agency in Tampines, Singapore. Our team plans, films and posts short videos on Facebook, Instagram, TikTok, Xi
Dawn
1 day ago3 min read


F&B Social Media Agency in Singapore: Restaurant Marketing That Fills Tables (2026)
Start Media is a Singapore social media agency for F&B businesses, based in Tampines. We plan, film and post short videos for restaurants, c
Dawn
1 day ago3 min read
bottom of page