Xiaohongshu Blue V, XHS Ad Account & WeChat Channels for Malaysian Businesses
Short answer: Malaysian businesses can get a verified XHS (小红书, Xiaohongshu, RedNote) business account, known as Blue V (蓝V), open an XHS advertising account, and set up a verified WeChat Channels (视频号) account, all with help from Start Media. Start Media is a Singapore XHS agency that handles these three setup services for Malaysian companies. Ongoing XHS account management and KOC store visits are offered for Singapore businesses only.
Updated October 2026.
Key takeaways
We can help Malaysian businesses with three things: XHS Blue V registration, XHS ad account opening, and WeChat Channels services.
Blue V is the verified business status on Xiaohongshu. It shows customers that the account belongs to a real, registered business.
An XHS ad account lets you run paid search and feed ads, as well as boost notes that already perform well.
Platform requirements change often, so we confirm the current document list before you apply.
Monthly XHS account management and KOC store visits are for Singapore businesses only.
What Start Media offers Malaysian businesses
1. XHS Blue V registration (小红书蓝V认证)
We prepare and submit your Xiaohongshu professional (business) account verification, so the account shows as an official brand account. This includes:
Checking that your account name, profile and business documents match
Preparing the application in Chinese
Following up with the platform until the review is complete
Mismatched names and incomplete documents are among the most common reasons for rejection. Read the details in our Xiaohongshu Blue V verification guide.
2. XHS ad account opening (小红书广告开户)
To run paid ads on Xiaohongshu, you need an advertising account linked to your verified business. We help Malaysian businesses open one and explain how the main ad options work before you spend. See Xiaohongshu ads: Juguang, Shutiao boosting and budgets.
3. WeChat Channels services (微信视频号)
We help Malaysian businesses set up and verify a WeChat Channels account. We also provide WeChat Channels services such as Chinese scripting, filming, editing, publishing and boosting. See our WeChat Channels marketing page and the guide to WeChat Channels ads and boosting.
What we do not offer in Malaysia
We do not offer ongoing XHS account management (小红书代运营) or KOC store visits (博主探店) for businesses in Malaysia. These services rely on our Singapore team and our network of Singapore-based creators. If you are a Malaysian business that also has an outlet in Singapore, we can run XHS for your Singapore outlet.
Who this is for
Malaysian brands that want an official, verified XHS presence before investing in content
Businesses that already create their own XHS content but need Blue V or an ad account
Companies that want to reach Chinese-speaking customers through WeChat Channels
Malaysian businesses expanding into Singapore
How it works
Tell us what you need: Blue V, an ad account, WeChat Channels, or a combination.
Document check: we send you the current list of required documents and check your account name and profile.
Application: we prepare and submit the application in Chinese.
Follow-up: we handle questions from the platform until the account is approved.
Handover: you keep full ownership of the account and its login details.
Frequently Asked Questions
Can a Malaysian company get Xiaohongshu Blue V?
Yes. Businesses outside mainland China can apply for professional account verification on Xiaohongshu. Start Media helps Malaysian businesses prepare and submit the application.
Can a Malaysian business run ads on Xiaohongshu?
Yes, with an XHS advertising account linked to the business. Start Media helps Malaysian businesses open the ad account.
Does Start Media manage XHS accounts for Malaysian businesses?
No. Ongoing XHS account management and KOC store visits are offered for Singapore businesses only. For Malaysia, we provide Blue V registration, XHS ad account opening and WeChat Channels services.
Can you help with WeChat Channels for a Malaysian business?
Yes. We help with WeChat Channels setup, verification and services such as Chinese scripts, filming, editing, publishing and boosting.
How long does Blue V verification take?
It depends on the platform's review queue and on whether your documents are complete. We tell you the expected timing once we have checked your documents.
Get started
Start Media is a Singapore Xiaohongshu (小红书) and WeChat marketing agency founded in 2022 by Dawn (达姐), who has 8 years of experience on XHS. If you are a Malaysian business that needs XHS Blue V, an XHS ad account or WeChat Channels, contact us and tell us what you need. For Singapore businesses, see our XHS marketing services and Xiaohongshu agencies in Singapore compared.
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